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The Content Generation

Dec 17, 2025

In this episode of The Content Generation Podcast, we’re joined by Kelly Wachel, President of the National School Public Relations Association (NSPRA). Kelly shares how her path transitioned from the corporate world into public education shaped a career in school communications spanning urban, suburban, and rural...


Dec 3, 2025

In this episode of the Content Generation Podcast, we’re joined by Derrian Hallas, Director of Communications at the Medicine Hat Catholic Board of Education in Alberta, Canada. A lifelong resident of the community she now serves, Derrian’s role has grown significantly since she first stepped into the...


Nov 12, 2025

In the season six premiere of the Content Generation Podcast, we’re joined by Robbie Turner, Senior City Strategist at Nextdoor, who’s been with the platform since its early days as a startup. Robbie shares how her background in tech and public sector innovation led her to Nextdoor and how that experience helped...


Jul 23, 2025

In this episode of the Content Generation Podcast, we’re joined by Jake Sturgis, APR—founder of Captive Media + Consulting and a longtime advocate for video storytelling in schools. Jake shares how his background in broadcast news led him to a meaningful career in school communications, where he’s helped districts...


Jun 25, 2025

In this episode of the Content Generation Podcast, we’re joined by Emily Worell, Director of Communications and Marketing, and Brent Doty, Athletic Director, at Wawasee Community School Corporation. As Wawasee-natives-turned-department-leads, Emily and Brent know their community well but, like in many districts,...